More than ever, associations have to generate strong net revenue from their continuing education and professional development programming. That’s why we at Leading Learning are collaborating with our colleagues at Professionals for Association Revenue (PAR) to bring a learning business focus to their annual RevUP Summit.
NIGP
Todd Slater on how credential-aligned pricing boosted adoption and clarified value.
ASCE
Gayle Claman on how a lifecycle reset reversed decline in the education portfolio.
MRAA
Liz Walz on linking member engagement with learning to boost value and create new revenue.
PLUS
Megan Moore and Erin Stephens on membership + curriculum strategy to expand reach and growth.
Leading Learning @ RevUP is intended for association leaders who have substantial responsibility for revenue generation from their educational events and programming. If you are a CLO, VP, or director of education or a senior marketing/membership leader with a role in education revenue, you’ll walk away with practical, actionable insights into how to grow education revenue.
Note: We greatly value our colleagues at companies that serve associations, but there is limited space for this event. Please do not register unless you are employed by an association or an association management company.
Leading Learning @ RevUP Pre-Event Agenda
The pre-event will feature core content and case studies shared by presenters and panelists, but, just as importantly, it will offer a facilitated, dynamic peer learning environment in which you can raise and get input on your revenue challenges. We’ll meet from 11:00 am to 4:00 pm on November 4, with lunch included. Below is the general plan – check out the more detailed agenda here >>
Keep in mind that, while there will be presentations of case studies and other information, this is a discussion-driven event. Be prepared to participate, share, and learn a ton with your peers.
- Gayle Claman, Managing Director, Education and Credentialing, American Society of Civil Engineers (ASCE)
- Todd Slater, Chief Content Office, NIGP: The Institute for Public Procurement (NIGP)
- Liz Walz, Director of Learning Vision & Impact, Marine Retailers Association of the Americas (MRAA)
- Megan Moore, Vice President, Learning and Professional Development, Professional Liability Underwriting Society (PLUS)
- Erin Stephens, Vice President of Business Intelligence, Professional Liability Underwriting Society (PLUS)
Get Notified for 2027
Use the form below to get notified when registration opens for the 2027. You’ll get the lowest possible registration rate and also ensure that you and your team are able to secure spots before they sell out/